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Driving Government Relations in Europe
At BAS4ICT, we delivered a comprehensive strategy to enhance engagement with European Institutions. By analyzing the political landscape, defining strategic priorities, and mapping stakeholders, we strengthened visibility and alignment with EU policies.
Discover below how BAS4ICT successfully drives innovation and transformation in Driving Government Relations in Europe.
Overview
The Project Management Institute (PMI) aimed to strengthen its government relations in Europe by advancing its influence in EU policymaking, promoting project management standards, and fostering collaboration with European Institutions.
Objectives
The project's main objective was to deliver an actionable strategy to enhance PMI’s visibility, strengthen its influence in EU policymaking, and facilitate project management certifications aligned with workforce development and digital transformation goals.
Challenges
The project faced challenges such as navigating a complex political landscape, addressing diverse stakeholder interests, and overcoming a limited prior presence within the European Institutions ecosystem.
Solutions
The project conducted a comprehensive political landscape analysis, identified key EU initiatives, and developed a stakeholder mapping framework targeting policymakers, industry associations, and NGOs.
Results
- Increased PMI’s visibility within European Institutions
- Strengthened strategic partnerships
- Aligned policy recommendations with EU workforce development and sustainability objectives
Conclusion
The strategy laid the groundwork for sustainable engagement with European Institutions, fostering a more substantial presence and influence in policymaking.
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