Innovation & Market Operations for Impact Services

Accelerating Innovation and Market Readiness for Sustainable Impact

Our Innovation & Market Operations approach helps organisations design, test, and scale responsible innovation while strengthening competitiveness in complex markets. Through readiness diagnostics, stakeholder analysis, and the co-development of impact-driven business cases and market strategies, we enable evidence-based decision-making and adaptive execution. This supports pilot delivery, operational turnaround, and capability building that drive sustainable growth, resilience, and long-term value through structured governance and continuous monitoring.

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Are innovation ideas stalling at pilot stage, lacking strategic direction or market traction, while regulatory and competitive complexities hinder scalable growth?

Our Innovation & Market Operations Services help you assess readiness, map stakeholders and market dynamics, co-create impact-driven business cases and go-to-market strategies, and deliver pilots with governance and capability building, enabling responsible innovation, scalable market entry, and long-term sustainable growth.

How We Approach Innovation & Market Operations for Impact

Our Innovation & Market Operations for Impact Services are structured around a four-phase model: assess & align, design & decide, enable & implement, and sustain & evolve. This ensures clarity, consistency, and a coherent progression across the transformation journey.

  1. Phase 1

    Assess & Align

    Establish a clear foundation for innovation and market operations by assessing organisational readiness, stakeholder dynamics, and regulatory expectations. This phase ensures shared understanding of opportunities, risks, and strategic priorities.

    • Assess innovation and market readiness by evaluating current strategies, positioning, and regulatory constraints to identify sustainable growth opportunities.
    • Map ecosystem actors, partnerships, and competitive dynamics to clarify collaboration pathways and operational risks.
    • Engage leadership through alignment workshops to define innovation objectives, market priorities, and impact criteria aligned with organisational goals.
  2. Phase 2

    Design & Decide

    Co-design innovation strategies and market roadmaps tailored to complex, regulated, and multi-stakeholder environments, ensuring coherence, competitiveness, and measurable impact.

    • Design innovation frameworks and roadmaps that define pathways, pilots, and scale-up strategies anchored in structured methodologies.
    • Develop impact-driven business cases integrating competitiveness, sustainability goals, and measurable value creation.
    • Define market entry and tender competitiveness strategies to strengthen positioning in partnerships, tenders, and new market segments.
  3. Phase 3

    Enable & Implement

    Activate innovation and market strategies through targeted pilots, operational improvements, and capability building that support responsible scaling and sustained competitiveness.

    • Execute and refine pilots before scaling innovation initiatives responsibly across markets and sectors.
    • Support operational turnaround by stabilising and strengthening market operations to enhance efficiency and resilience.
    • Build organisational capabilities through methods, tools, and governance models that enable sustainable innovation and market operations.
  4. Phase 4

    Sustain & Evolve

    Ensure long-term competitiveness and sustainable impact through continuous monitoring, adaptive governance, and strategic evolution.

    • Monitor performance and impact using innovation ROI, market adoption, sustainability KPIs, and stakeholder value indicators.
    • Refine governance and risk management structures to address evolving regulatory, market, and ecosystem requirements.
    • Develop sustainability and growth roadmaps that ensure innovation and market operations evolve with changing environments and support inclusive, resilient development.

Key Benefits of Our Innovation & Market Operations for Impact

Our Innovation & Market Operations for Impact Services translate this four-phase approach into tangible outcomes for your organisation.
Key benefits include:

  • Stronger innovation alignment enabled by strategies rooted in organisational priorities, stakeholder needs, and regulatory expectations.
  • More robust, investment-ready business cases supported by sustainability, competitiveness, and measurable impact.
  • Higher market competitiveness achieved through improved tender readiness, partnership positioning, and operational resilience.
  • Greater operational stability and adaptability delivered through targeted interventions that strengthen multi-stakeholder environments.
  • Increased capability and market readiness built through practical tools, structured frameworks, and effective governance practices.
  • More sustainable, long-term growth reinforced by continuous improvement and responsible innovation management.

ROI That Drives Impact

Our successful initiatives show how organisations convert the key benefits of our Innovation & Market Operations for Impact Services into real, measurable return on investment, gaining strategic clarity, faster execution, and stronger long-term performance through responsible, integrated transformation that connects strategy, operations, and ICT, while reinforcing sustainability and EU-aligned governance commitments.

Enabling USD 1.5B Growth

Technology & digital · Latin America

Steered strategy, R&D, marketing, P&L and intelligence during cross-border M&A to align business and engineering teams, resulting in USD 1.5B revenue growth (+10.9% YoY), a 70.8% subscriber increase and 48.9% regional EBITDA.

Improving Profitability KPIs

Technology & digital · North America

Steered P&L, business development, sales, marketing, solution architecting and PMO across telecom operations, resulting in 57 influenced deals, 31.2% EBITDA, 17.4% operating margin, 21.3% ROE, a 54% cost reduction and a 30% improvement in deployment time.

Scaling CPFR Adoption by 300+ Firms

Retail & consumer services · Latin America

Supported the DTS committee with Nabisco, Walmart, P&G, IBM, SAP and Manugistics to develop CFAR later known as CPFR, resulting in adoption by more than 300 firms, doubled efficiencies and around 50% improvement in customer satisfaction.

Achieving 53% of Forecast in Year 1

Government & public services · Global

Drove turnaround of a consulting portfolio serving 1800+ clients by steering the digital services lifecycle and PMO, resulting in clear market leadership, 53% of the five-year revenue forecast delivered in year one, and contributions to GRI reporting standards and co-investment roadmaps.

Delivering 37 New Services

Professional & business services · Global

Drove strategic full-stack advisory and transformative interventions for more than 200 clients by developing 37 data-enabled services, steering product and service roadmaps and expanding into 5 new territories and 7 global partnerships, resulting in award-winning innovation and stronger market positioning.

Negotiating USD 20M Credit

Financial services · Latin America

Oversaw financial services operations in Central America by analysing and negotiating around USD 20M in credit agreements and supporting over 35 clients in financial, strategic and capital planning, resulting in a more competitive portfolio and leading market positioning.

Advancing Inclusive Trade with 180 multinationals

Nonprofits and philanthropies · Global

Co-led the WBCSD Inclusive Business Alliance with SNV by engaging 180 multinationals representing around 15% of global GDP and enabling over 70 ventures across 10 countries, resulting in stronger ecosystem collaboration between companies, governments, civil society and development actors.

Co-Leading Biodiversity Finance

Government & public services · Europe

Co-led the EU Biodiversity Campaign supporting Spain’s commitments under the Convention on Biological Diversity by promoting instruments such as payments for environmental services, biodiversity banking and environmental accounting, resulting in the country’s first biodiversity finance strategy.

Supporting 300+ LATAM Ventures

Technology & digital · Latin America

Advised Telefónica on internal transformation, corporate strategy, open innovation and ecosystem development by shaping the strategic launch of Wayra, resulting in support for more than 300 entrepreneurial ventures across Latin America.

Influencing 97 EU Contributions

Government & public services · Europe

Coordinated engagement of 35 key stakeholders in EU Single Market debates by structuring 97 policy contributions, resulting in tangible influence on regulatory agendas for banking, employment, youth and female-led entrepreneurship and the digital single market.

Elevating Madrid’s Reputation

Government & public services · Europe

Spearheaded urban innovation and inclusive planning for the City of Madrid by directing global brand repositioning and regenerative planning for the Madrid Río project, resulting in a three-point rise in global reputation and international recognition with the Veronica Rudge Green Prize.

Strengthening Wind and Green DCs

Multiple sectors · Global

Contributed to Brazil–Scotland energy and technology strategy by supporting strategic communications for Scottish clusters in Brazil, resulting in strengthened wind energy and green data-centre ecosystems, higher visibility across five diplomatic summits and participation in key regulatory forums.

Boosting Innovation Visibility

Multiple sectors · Europe

Led the strategic launch and institutional positioning of the 3M Spain Innovation Center by supporting cultural transformation and multichannel communications, resulting in enhanced innovation visibility across industrial, healthcare and scientific sectors.

Engaging 12,000+ Young People

Government & public services · Europe

Co-led Youth on the Move outreach in Spain and Portugal by promoting equity, academic mobility, digital access and youth entrepreneurship, resulting in engagement of more than 12,000 participants across the campaign.

Leading Twitter’s 73% IPO Debut

Technology & digital · Europe

Advised on stakeholder outreach, financial communications and brand visibility for Twitter’s Spanish market entry and IPO, resulting in a 73% share-price rise on the first day of trading.

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